September 12, 2014
The following is a guest blog post from Tim Clark, this year’s ICON UK event organizer and Teamstudio’s Director of Professional Services.
It’s September 12 in London and for a change the weather is nice. There are over 150 people gathered at IBM’s premier London location for what promises to be a day packed full of keynotes, sessions, speed sponsoring, and networking. Having been to IBM Notes and Domino events before as an attendee, sponsor, speaker, and helper, it is really easy to miss some of the tiny little details that go into making the whole thing gel together. Being at the top table this year and being responsible for bringing it all together, I’ve had to make sure that even the smallest of details is thought through and not forgotten.
Here is just one example of the level of detail that goes into a simple event item: the name badge. How does the event badge look? Is it multifunctional? What size should it be? Will it be printed at a print shop or can we do it ourselves? How are people going to wear it? What information should go onto it? Should it be plastic or paper? Can we go generic on the whole and customize it later for each person? Can’t I just get away with the “Hi my name is:” stickers and a bunch of Sharpies? Some of these details can keep you awake at night, but only the really big stuff actually does, like food, sponsors, sessions, and will anyone actually come.